Understanding business networking processes through a time perspective

Christopher John Medlin, Jan-Åke Törnroos

Forskningsoutput: Kapitel i bok/konferenshandlingKonferensbidragVetenskapligPeer review

Sammanfattning

Change in a business network is understood through processes, which are often unpredictable and develop in an irregular manner. Handling change in a network involves a process of joint actions between technological, business and other actors in order to succeed. This notion of process needs to be extended with a relevant temporal lens that elaborates how joint activity and processes proceed. The conceptual paper offers a dynamic approach to scrutinize and develop current understanding about change and development in networks.

Key concepts: Business networks, process research, event networks, constructivism, innovation process

OriginalspråkOdefinierat/okänt
Titel på gästpublikationANZMAC Conference Proceedings
Redaktörer N.A.
FörlagAustralian-New Zealand Marketing Conference
Sidor443–449
StatusPublicerad - 2015
MoE-publikationstypA4 Artikel i en konferenspublikation
EvenemangAustralian-New Zealand Marketing Conference - Australian-New Zealand Marketing Conference
Varaktighet: 30 nov 20153 dec 2015

Konferens

KonferensAustralian-New Zealand Marketing Conference
Period30/11/1503/12/15

Nyckelord

  • B2B
  • Business networks
  • Business-to-business marketing
  • constructivism
  • innovation

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