The Key Role of Social Media in Identifying Consumer Opinions for Building Sustainable Competitive Advantages

Armenia Androniceanu; Irina Georgescu; Jani Kinnunen

doi:10.1007/978-3-030-49576-3_20

The Key Role of Social Media in Identifying Consumer Opinions for Building Sustainable Competitive Advantages

Armenia Androniceanu, Irina Georgescu, Jani Kinnunen

Forskningsoutput: Kapitel i bok/konferenshandling › Publicerad konferensartikel › Vetenskaplig › Peer review

2 Citeringar (Scopus)

Originalspråk	Engelska
Titel på värdpublikation	Social Computing and Social Media. Participation, User Experience, Consumer Experience, and Applications of Social Computing
Redaktörer	Gabriele Meiselwitz
Sidor	261-277
ISBN (elektroniskt)	978-3-030-49576-3
DOI	https://doi.org/10.1007/978-3-030-49576-3_20
Status	Publicerad - 2020
MoE-publikationstyp	A4 Artikel i en konferenspublikation
Evenemang	12th International Conference, SCSM 2020 - Varaktighet: 19 juli 2021 → 24 juli 2021

Publikationsserier

Namn	Lecture Notes in Computer Science
Volym	12195

Konferens

Konferens	12th International Conference, SCSM 2020
Period	19/07/21 → 24/07/21

Åtkomst av dokument

10.1007/978-3-030-49576-3_20Licens: Ospecificerad

Citera det här

Androniceanu, A., Georgescu, I., & Kinnunen, J. (2020). The Key Role of Social Media in Identifying Consumer Opinions for Building Sustainable Competitive Advantages. I G. Meiselwitz (Red.), Social Computing and Social Media. Participation, User Experience, Consumer Experience, and Applications of Social Computing (s. 261-277). (Lecture Notes in Computer Science; Vol. 12195). https://doi.org/10.1007/978-3-030-49576-3_20

Androniceanu, Armenia ; Georgescu, Irina ; Kinnunen, Jani. / The Key Role of Social Media in Identifying Consumer Opinions for Building Sustainable Competitive Advantages. Social Computing and Social Media. Participation, User Experience, Consumer Experience, and Applications of Social Computing. redaktör / Gabriele Meiselwitz. 2020. s. 261-277 (Lecture Notes in Computer Science).

@inproceedings{c7367540ff4743bcbd011c42e50df752,

title = "The Key Role of Social Media in Identifying Consumer Opinions for Building Sustainable Competitive Advantages",

author = "Armenia Androniceanu and Irina Georgescu and Jani Kinnunen",

year = "2020",

doi = "10.1007/978-3-030-49576-3_20",

language = "English",

isbn = "978-3-030-49575-6",

series = "Lecture Notes in Computer Science",

pages = "261--277",

editor = "Meiselwitz, {Gabriele }",

booktitle = "Social Computing and Social Media. Participation, User Experience, Consumer Experience, and Applications of Social Computing",

note = "12th International Conference, SCSM 2020 ; Conference date: 19-07-2021 Through 24-07-2021",

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Androniceanu, A, Georgescu, I & Kinnunen, J 2020, The Key Role of Social Media in Identifying Consumer Opinions for Building Sustainable Competitive Advantages. i G Meiselwitz (red.), Social Computing and Social Media. Participation, User Experience, Consumer Experience, and Applications of Social Computing. Lecture Notes in Computer Science, vol. 12195, s. 261-277, 12th International Conference, SCSM 2020, 19/07/21. https://doi.org/10.1007/978-3-030-49576-3_20

The Key Role of Social Media in Identifying Consumer Opinions for Building Sustainable Competitive Advantages. / Androniceanu, Armenia; Georgescu, Irina; Kinnunen, Jani.
Social Computing and Social Media. Participation, User Experience, Consumer Experience, and Applications of Social Computing. red. / Gabriele Meiselwitz. 2020. s. 261-277 (Lecture Notes in Computer Science; Vol. 12195).

Forskningsoutput: Kapitel i bok/konferenshandling › Publicerad konferensartikel › Vetenskaplig › Peer review

TY - GEN

T1 - The Key Role of Social Media in Identifying Consumer Opinions for Building Sustainable Competitive Advantages

AU - Androniceanu, Armenia

AU - Georgescu, Irina

AU - Kinnunen, Jani

PY - 2020

Y1 - 2020

U2 - 10.1007/978-3-030-49576-3_20

DO - 10.1007/978-3-030-49576-3_20

M3 - Published conference proceeding

SN - 978-3-030-49575-6

T3 - Lecture Notes in Computer Science

SP - 261

EP - 277

BT - Social Computing and Social Media. Participation, User Experience, Consumer Experience, and Applications of Social Computing

A2 - Meiselwitz, Gabriele

T2 - 12th International Conference, SCSM 2020

Y2 - 19 July 2021 through 24 July 2021

ER -

Androniceanu A, Georgescu I, Kinnunen J. The Key Role of Social Media in Identifying Consumer Opinions for Building Sustainable Competitive Advantages. I Meiselwitz G, redaktör, Social Computing and Social Media. Participation, User Experience, Consumer Experience, and Applications of Social Computing. 2020. s. 261-277. (Lecture Notes in Computer Science). doi: 10.1007/978-3-030-49576-3_20