The Key Role of Social Media in Identifying Consumer Opinions for Building Sustainable Competitive Advantages

Armenia Androniceanu, Irina Georgescu, Jani Kinnunen

Forskningsoutput: Kapitel i bok/konferenshandlingKonferensbidragVetenskapligPeer review

OriginalspråkEngelska
Titel på gästpublikation Social Computing and Social Media. Participation, User Experience, Consumer Experience, and Applications of Social Computing
RedaktörerGabriele Meiselwitz
Sidor261-277
ISBN (elektroniskt)978-3-030-49576-3
DOI
StatusPublicerad - 2020
MoE-publikationstypA4 Artikel i en konferenspublikation
Evenemang12th International Conference, SCSM 2020 -
Varaktighet: 19 jul 202124 jul 2021

Publikationsserier

NamnLecture Notes in Computer Science
Volym12195

Konferens

Konferens12th International Conference, SCSM 2020
Period19/07/2124/07/21

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