The Impact of Digitalisation and Entrepreneurial Networks on Business Strategy Development— a media richness theory approach

Thao Orrensalo*, Maedeh Ghorbanian Zolbin, Shahrokh Nikou

*Korresponderande författare för detta arbete

Forskningsoutput: Kapitel i bok/konferenshandlingKonferensbidragVetenskapligPeer review

4 Nedladdningar (Pure)

Sammanfattning

In the digital-based economy, digitalisation, entrepreneurial networks, and business strategy are three important interdependent components of the entrepreneurship process. Accurate, reliable, and timely information is also vital to the effective decision-making of entrepreneurs. Often, owing to limitations in their resources and capabilities, entrepreneurs rely on their entrepreneurial networks to satisfy their information need. The core objective of this paper is to examine the use of information in business strategy development and assess the role of entrepreneurial networks as information sources. The theoretical lens used in this narrative literature review is media richness theory. The findings of this paper show that entrepreneurial networks significantly influence entrepreneurial success and survival and that access to accurate and timely information enhances business strategy development.
OriginalspråkEngelska
Titel på värdpublikationProceedings of the 55th Hawaii International Conference on System Sciences | 2022
Undertitel på värdpublikationHICSS 2022
FörlagHawaii International Conference on System Sciences
Sidor5503-5512
Antal sidor10
Volym2022-January
ISBN (tryckt)978-0-9981331-5-7
StatusPublicerad - 4 jan. 2022
MoE-publikationstypA4 Artikel i en konferenspublikation
EvenemangHawaii International Conference on System Sciences 2022 -
Varaktighet: 4 jan. 20227 jan. 2022
Konferensnummer: 55

Publikationsserier

NamnProceedings of the Annual Hawaii International Conference on System Sciences
Volym2022-January

Konferens

KonferensHawaii International Conference on System Sciences 2022
Förkortad titelHICSS
Period04/01/2207/01/22

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