Autonomous vehicle solutions and their digital servitization business models

Översatt titel: Autonoma fordonslösningar och deras digitala tjänsteaffärsmodeller

Seppo Leminen*, Mervi Rajahonka, Robert Wendelin, Mika Westerlund, Anna-Greta Nyström

*Korresponderande författare för detta arbete

    Forskningsoutput: TidskriftsbidragArtikelVetenskapligPeer review

    24 Citeringar (Scopus)
    193 Nedladdningar (Pure)

    Sammanfattning

    Digitalization and automation play essential roles in how companies create value for their customers in emerging industries, including autonomous vehicle solutions (AVSs) and automated driving. In this study, we explore digital servitization business models in the context of AVS ecosystems. We utilize publicly available company data to discuss cases that illustrate the emerging business models of AVSs in the business-to-business (B2B) context. We contribute to research on autonomous solutions by identifying four types of AVSs: (i) advanced-data-assisted solutions, (ii) semiautonomous platooning solutions, (iii) autonomous demarcated solutions, and (iv) autonomous swarmed solutions. We advance digital servitization and business model research by revealing business models associated with those AVSs, namely: (i) safety as a service, (ii) efficiency as a service, (iii) capacity as a service, and (iv) flexibility as a service. By combining these three fields of research, we enrich the digital servitization research and address the current gap in research on autonomous solutions by focusing on business models. Our analysis enables the development of novel conceptual tools for autonomous solutions and servitization driven by digitalization. Moreover, we suggest the concept of business model fluidity to explain rapid and autonomous business model changes and adaptation to different use contexts and customer contexts.

    Översatt titelAutonoma fordonslösningar och deras digitala tjänsteaffärsmodeller
    OriginalspråkEngelska
    Artikelnummer122070
    TidskriftTechnological Forecasting and Social Change
    Volym185
    DOI
    StatusPublicerad - 11 okt. 2022
    MoE-publikationstypA1 Tidskriftsartikel-refererad

    Nyckelord

    • autonomous vehicle solutions
    • AVS
    • autonomous solutions
    • digital servitization
    • business models

    Fingeravtryck

    Fördjupa i forskningsämnen för ”Autonoma fordonslösningar och deras digitala tjänsteaffärsmodeller”. Tillsammans bildar de ett unikt fingeravtryck.

    Citera det här