Abstrakti
Presenting 17 tools developed through rigorous design science research, this book bridges the relevance gap within network management. In so doing, it proposes a novel system-framework and establishes a path towards a networks-as-practice view on inter-organizational relationships. The systems-framework builds on three institutionalized business practices: Networks-as-coordinated social systems, Networks-as-knowledge-creating platforms, and Networks-as-value-generating entities. Through these tools, Towards Relational Business Practices intends to propose a new managerial praxis and provoke new and improved frameworks and models for network management.
Alkuperäiskieli | Ei tiedossa |
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Kustantaja | Palgrave Macmillan |
ISBN (elektroninen) | 978-3-319-49649-8 |
ISBN (painettu) | 978-3-319-49648-1 |
DOI - pysyväislinkit | |
Tila | Julkaistu - 2017 |
OKM-julkaisutyyppi | C2 Toimitettu teos |
Keywords
- Boundary-spanning business model
- Business development
- Business ecosystem
- Business strategy
- Business-to-business marketing
- business network
- collaboration
- customer relationship management
- management