@book{cd0f96828d1c4aa9b0c1a1d04b5d176e,
title = "Intercultural Marketing Management in the Spotlight – what and why, but what about the how?",
keywords = "Intercultural marketing management, Intercultural marketing management, Intercultural marketing management",
editor = "Joachim Ramstr{\"o}m and Maria Ivanova-Gongne and Anna-Greta Nystr{\"o}m",
year = "2012",
language = "Odefinierat/ok{\"a}nt",
isbn = "978-952-12-2788-2",
publisher = "International marketing at {\AA}bo Akademi University, School of Business and Economics",
}