Understanding business networking processes through a time perspective

Christopher John Medlin, Jan-Åke Törnroos

Research output: Chapter in Book/Conference proceedingConference contributionScientificpeer-review

Abstract

Change in a business network is understood through processes, which are often unpredictable and develop in an irregular manner. Handling change in a network involves a process of joint actions between technological, business and other actors in order to succeed. This notion of process needs to be extended with a relevant temporal lens that elaborates how joint activity and processes proceed. The conceptual paper offers a dynamic approach to scrutinize and develop current understanding about change and development in networks.

Key concepts: Business networks, process research, event networks, constructivism, innovation process

Original languageUndefined/Unknown
Title of host publicationANZMAC Conference Proceedings
Editors N.A.
PublisherAustralian-New Zealand Marketing Conference
Pages443–449
Publication statusPublished - 2015
MoE publication typeA4 Article in a conference publication
EventAustralian-New Zealand Marketing Conference - Australian-New Zealand Marketing Conference
Duration: 30 Nov 20153 Dec 2015

Conference

ConferenceAustralian-New Zealand Marketing Conference
Period30/11/1503/12/15

Keywords

  • B2B
  • Business networks
  • Business-to-business marketing
  • constructivism
  • innovation

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