SMEs' online channel expansion: value creating activities

John Jeansson, Shahrokh Nikou, Siw Lundqvist, Leif Marcusson, Anna Sell, Pirkko Walden

Research output: Contribution to journalArticleScientificpeer-review

6 Citations (Scopus)
Original languageUndefined/Unknown
Pages (from-to)49–66
Number of pages18
JournalElectronic Markets
Volume27
DOIs
Publication statusPublished - 2017
MoE publication typeA1 Journal article-refereed

Keywords

  • Online transition
  • Channel expansion
  • Value activities
  • Business models

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