Knowledge-Based Strategic Market Management - A Conceptual framework and a European Example

Malin Brännback, Tawfik Jelassi

Research output: Contribution to journalArticleScientificpeer-review

Original languageEnglish
Article number1
Pages (from-to)198-213
JournalJournal of Decision Systems
Volume7
Issue number1-2
Publication statusPublished - 1999
MoE publication typeA1 Journal article-refereed

Keywords

  • Strategic management
  • strategic market management
  • knowledge management
  • Decision making
  • Decision support systems
  • Decision theory

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