Bridging Immersive IS Design and Economic Value: Creating More Product Recommendations Through Inspiring and Interactive Virtual Try-Ons

Sebastian Weber^*, Marc Wyszynski, Bastian Kordyaka, Björn Niehaves

^*Corresponding author for this work

Research output: Contribution to journal › Article › Scientific › peer-review

Original language	English
Journal	Communications of the Association for Information Systems
Volume	57
Issue number	1
Publication status	Published - 2025
MoE publication type	A1 Journal article-refereed

Access to Document

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title = "Bridging Immersive IS Design and Economic Value: Creating More Product Recommendations Through Inspiring and Interactive Virtual Try-Ons",

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T1 - Bridging Immersive IS Design and Economic Value: Creating More Product Recommendations Through Inspiring and Interactive Virtual Try-Ons

AU - Weber, Sebastian

AU - Wyszynski, Marc

AU - Kordyaka, Bastian

AU - Niehaves, Björn

PY - 2025

Y1 - 2025

UR - https://aisel.aisnet.org/cais/vol57/iss1/50

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