This introduction to the special issue on“Adaptability in New Media” defines the pragmatic concept of adaptability,relates it to affordances of various kinds, and touches upon the notion of newmedia. Adaptability is constitutive of Jef Verschueren’s theory of pragmaticsas a perspective. The concern of the special issue is with language as anadaptable phenomenon in new media environments, and beyond. The studiesincluded are exploratory in nature and methodological decisions are therefore consideredin some detail. Starting with micro-adaptation or macro-adaptation, thecontributions highlight different aspects of pragmatic adaptability. They dealwith a range of new media modes and several languages.