A Multimethod Approach for Measuring Mobile UX

A4 Conference proceedings


Internal Authors/Editors


Publication Details

List of Authors: Anette Bengs, Annika Wiklund-Engblom, Susanne Sperring
Editors: Reinhard Oppermann, Markus Eisenhauer, Matthias Jarke, Volker Wulf
Place: New York
Publication year: 2009
Publisher: ACM International Conference Proceeding Series, ACM 2009
Book title: Proceedings of the 11th Conference on Human-Computer Interaction with Mobile Devices and Services, Mobile HCI 2009, Bonn, Germany, September 15-18, 2009.
Title of series: ACM International Conference Proceedings Series
ISBN: 978-1-60558-281-8


Abstract

A multimethod approach for capturing a broad perspective of user experience (UX) of mobile media content and technology is presented in the current paper. In this research design, a variety of standardized research instruments are implemented and complemented by structured instant recall (SIR) interviews and/or unstructured interviews for targeting in-depth qualities of users’ subjective mobile media experiences as well as usability issues. Methods selected and explored for measuring emotional experiences are described in further detail. The ambition is to create a toolkit of pragmatic evaluation methods, simultaneously targeting both usability and users’ actions, reactions, attitudes and affect of different mobile media content and technology.


Last updated on 2019-22-11 at 01:28

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