What’s the difference between work and fun?: Explaining the difference between utilitarian and hedonic IT use

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Publication Details

List of Authors: Anssi Öörni, Markku Kuula, Mika Pantzar
Place: Waikoloa Village
Publication year: 2017
Publisher: IEEE Computer Society
Book title: Proceedings of the 50th Hawaii International Conference on System Sciences
Start page: 3868
End page: 3877
ISBN: 978-0-9981331-0-2


Information systems theory tells us that the deepest going difference
between utilitarian and hedonic information technology use is that
different sets of motivational factors direct the two types of use.
However, recent advances in social psychology and consumer behavior
research suggest that there is an even more profound difference: Only
utilitarian IT use depends on the self-control mechanism and the limited
resources consumed bμ exercise of self-control. This causes the
daily and weekly rhythms of utilitarian and hedonic use to be different.
Utilitarian information technology use decreases throughout the day and
the week while hedonic information technology use does not. In this
paper, we test for the first time whether the daily consumption pattern
of utilitarian information technology use indeed reflects the
hypothesized patterns at the aggregate level. Our data suggests that it
does, which means that the self-control mechanism should be integrated
in the information systems models that seek to explain information technology use.

Last updated on 2020-25-05 at 05:51