Digital Coaching - An Exploratory Study on Potential Motivators

A4 Conference proceedings

Internal Authors/Editors

Publication Details

List of Authors: Jozsef Mezei, Anna Sell, Pirkko Walden
Editors: Tung Bui
Publication year: 2020
Publisher: AIS Electronic Library (AISeL)
Book title: Proceedings of the 53rd Hawaii International Conference on System Sciences
Start page: 1123
End page: 1132
ISBN: 978-0-9981331-3-3


The objective of our study is to explore the importance of different sets of functionalities in a digital coaching system. Digital coaching is defined as systems providing the user with actionable advice and feedback to reach fitness goals. From previous research we identify five sets of functionalities likely to be important in the digital coaching context: mental support, exercise programs, goal setting, feedback and social functionality. We employ Fuzzy-set Qualitative Comparative Analysis to understand users’ opinions of digital coaching. Our results highlight the importance of exercise programs and goal setting functionality, whereas feedback and social functionality are surprisingly not so important. Some gender-related differences emerge.

Last updated on 2020-28-02 at 05:56