Professor emeritus of international marketing

Jan-Åke Törnroos


Professional interests

Research and teaching in international marketing, especially business-to-business and interactive networks. Methodologically I use qualitative and constructivist approaches. Process research is a specific area of interest in relation to social time in developing an understanig of change in business relationships and networks.


Research Areas


Keywords

Business marketing, Intercultural marketing management, Internationalization theory, Qualitative research, Time and process research


Peer-reviewed publications

A1 Journal article (refereed)
Conceptualizing Interactive Network Brandingin business markets: developing roles andpositions offirms in business networks (2019)
Nikolina Koporcic, Jan-Åke Törnroos
Journal of Business and Industrial Marketing
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C2 Edited book
Developing Insights on Branding in the B2B Context: Case Studies from Business Practice (2018)
Nikolina Koporcic, Maria Ivanova-Gogne, Anna-Greta Nyström, Jan-Åke Törnroos
Emerald
A1 Journal article (refereed)
Internationalization through networks from emerging to developed markets with a case study from Ghana to the U.S.A (2018)
Irene Kujala, Jan-Åke Törnroos
Industrial Marketing Management
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A1 Journal article (refereed)
Internationalizing through networks from emerging to developed markets with a case study from Ghana to the U.S.A. (2018)
Irene Kujala, Jan-ÅkeTörnroos
Industrial Marketing Management
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A3 Book section, Chapters in research books
Introduction: An Overview of the Current State of B2B Branding Research (2018)
Nikolina Koporcic, Maria Ivanova-Gogne, Anna-Greta Nyström, Jan-Åke Törnroos
Emerald
A3 Book section, Chapters in research books
Summary: Branding in the B2B Context and Future Challenges (2018)
Anna-Greta Nyström, Jan-Åke Törnroos, Nikolina Koporcic, Maria Ivanova-Gongne
Emerald
A1 Journal article (refereed)
Conceptualizing mechanisms influencing strategizing in business networks. (2017)
Anna-Greta Nyström, Joachim Ramström, Jan-Åke Törnroos
Journal of Business and Industrial Marketing
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A1 Journal article (refereed)
Dimensions of space in business network research (2017)
Jan-Åke Törnroos, Aino Halinen, Christopher Medlin
Industrial Marketing Management
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A1 Journal article (refereed)
Understanding cultural sensemaking of business interaction: A research model (2017)
Maria Ivanove-Gongne, Jan-Åke Törnroos
Scandinavian Journal of Management
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A1 Journal article (refereed)
Understanding network emergence after turbulent industrial relocation: A Swedish biorefinery initiative (2016)
Heléne Lundberg, Edith Andresen, Jan-Åke Törnroos
European Management Journal
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A1 Journal article (refereed)
Exploring and exploiting network relationships to commercialize technology: A biofuel case (2015)
Christopher J. Medlin, Jan-Åke Törnroos
Industrial Marketing Management
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A4 Conference proceedings
Understanding business networking processes through a time perspective (2015)
Christopher John Medlin, Jan-Åke Törnroos
Australian-New Zealand Marketing Conference
A4 Conference proceedings
Actor and collective interests in emergent business creation: two biofuel cases (2014)
Andresen E, Lundberg H, Medlin C J, Törnroos J-Å
A4 Conference proceedings
Exploring and exploiting network relationships to commercialize technology. A biofuel case (2014)
Christopher John Medlin, Jan-åke Törnroos
A1 Journal article (refereed)
Interest, sensemaking and adaptive processes in emerging business networks – An Australian biofuel case (2014)
Christopher J. Medlin, Jan-Åke Törnroos
Industrial Marketing Management
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A4 Conference proceedings
Strategizing processes in business network development: conceptualising roles and positions (2014)
Anna-Greta Nyström, Joachim Ramström, Jan-Åke Törnroos
A4 Conference proceedings
Can we construct convincing understanding about intercultural business relationships? (2013)
Maria Ivanova, Jan-Åke Törnroos
A1 Journal article (refereed)
Network Process Analysis: An Event Based Approach to Study Business Network Dynamics (2013)
Aino Halinen, Jan-Åke Törnroos, Maria Elo
Industrial Marketing Management
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A1 Journal article (refereed)
Time and process in business network research (2012)
Aino Halinen, Christopher J. Medlin, Jan-Åke Törnroos
Industrial Marketing Management
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A3 Book section, Chapters in research books
Alea jacta est! On marketing of gambling (2010)
Jan-Åke Törnroos
Åland university of applied sciences
A1 Journal article (refereed)
Case study research with moderate constructionism: Conceptualization and practical illustration (2010)
Timo Järvensivu, Jan-Åke Törnroos
Industrial Marketing Management
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A1 Journal article (refereed)
Understanding Event-based Business Networks (2008)
Laurids Hedaa, Jan- Åke Törnroos
Time and Society
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A1 Journal article (refereed)
Inter-firm interaction from a human perspective (2007)
Christopher John Medlin, Jan-Åke Törnroos
Finanza Marketing e Produzione
A1 Journal article (refereed)
Ethics and value creation in business research: comparing two approaches (2006)
Lindfelt Lise-Lotte, Törnroos Jan-Åke
European Journal of Marketing
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A1 Journal article (refereed)
Using case methods in the study of contemporary business networks (2005)
Halinen Aino, Törnroos Jan-Åke
Journal of Business Research
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A3 Book section, Chapters in research books
Internationalization of the Raisio Group - An Event Network Approach (2003)
Jan-Åke Törnroos
Taloustieto
A3 Book section, Chapters in research books
Towards a theory of timing: Kairology in Business Networks (2002)
Laurids Hedaa, Jan-åke Törnroos
Oxford University Press
C2 Edited book
Business entry in Eastern Europe : a network and learning approach with case studies (1999)
Jan-Åke Törnroos, Jarmo Nieminen
Aleksanteri-instituutti
A3 Book section, Chapters in research books
The Role of Learning in the Evolution of Business Networks in Estonia: Four Finnish Case Studies (1997)
Nieminen Jarmo, Törnroos Jan-Åke
Akademisk forlag
A1 Journal article (refereed)
What are relationships in business networks? (1997)
Holmlund Maria, Törnroos Jan-Åke
Management Decision
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A1 Journal article (refereed)
New Business Development and Industrial Marketing to Estonia-A Network Approach (1996)
Törnroos Jan-Åke
Journal of East-West Business
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A3 Book section, Chapters in research books
The Meaning of Time in the Study of Industrial Buyer-Seller Relationships (1995)
Aino Halinen, Jan-Åke Törnroos
Kluwer Academic publishers
G4 Doctoral dissertation (monograph)
Om företagets geografi - en teoretisk och empirisk analys (1991)
Jan-Åke Törnroos
A3 Book section, Chapters in research books
Relations Between the Concept of Distance and International Industrial Marketing (1991)
Jan-Åke Törnroos
Routledge
A1 Journal article (refereed)
The role of embeddedness in the evolution of business networks (1988)
Halinen Aino, Törnroos Jan-Åke
Scandinavian Journal of Management
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Other publications

O2 Other
Framing Corporate Brand Dynamics :a Network Approach (2018)
Nikolina Koporcic, Anu Norrgrann, Anne Rindell, Saila Saraniemi, Tore Strandvik, Jan-Åke Törnroos
NWRD
D3 Professional conference proceedings
Developing process research through multi-case methods in network research (2016)
Heléne Lundberg, Christopher J. Medlin, Jan-Åke Törnroos
D3 Professional conference proceedings
Innovation and business networking processes through a time lens (2016)
Christopher J. Medlin, Jan-Åke Törnroos
D3 Professional conference proceedings
Interactive Branding and Internationalization: Cases of Three Born
Global firms
(2016)
Nikolina Koporcic, Jan-Åke Törnroos, Per Servais, Martin Hannibal
Industrial Marketing & Purchasing Group
D3 Professional conference proceedings
Processual research in a business network: purpose and methodological deliberations (2016)
Poul Houman Andersen, Christopher John Medlin, Jan-Åke Törnroos
D3 Professional conference proceedings
Developing interactive branding in business networks (2015)
Koporcic Nikolina, Törnroos Jan-Åke
Industrial Marketing & Purchasing Group
D3 Professional conference proceedings
Examining exploration/exploitation along the innovation process in a network: Insights from a case HYGTECH (2015)
Leena Aarikka-Stenroos, Chris Medlin, Jan-Åke Törnroos, Tiina Mäkitalo-Keinonen
Industrial Marketing & Purchasing Group
D3 Professional conference proceedings
Interacting to gain legitimacy: A process perspective on institutionalization in business networks (2015)
Christopher John Medlin, Jan-Åke Törnroos
Industrial Marketing & Purchasing Group

Last updated on 2019-13-02 at 08:08